Psarokokalo 2014

The International Short Film Festival Psarokokalo is an annual festival held in Greece.

Client: Psarokokalo
What We Did: Poster, Programme, Digital Banners Design

The festival is part of a project aiming to research, promote and develop the art of filmmaking. The festival program includes screenings of short films from Greece and abroad as well as audiovisual events, master classes, exhibitions and live concerts.
The poster design concept is based οn a greek expression, “Fate Matia Psaria”, which directly (and humorously) translates as: “Eat eyes, fishes”, meaning giving extreme promises that cannot be kept. A very playful, surrealistic design approach was selected for this project.