Client: Mondelez / Dentyne
Advertising Agency: 4WiseMonkeys
What We Did: Campaign Logo / Key Visual, Video Titles, Posters, Spaces Branding, Web Banners
We created a grungy typographic Campaign logo / key visual and a title for each kiss, using a handmade, brushy technique. Apart from that, posters, web banners, website skins and environmental graphics were designed to communicate the “World Kiss Day” event and Onirama concert, which was held in July 2014. Furthermore, we designed the title graphics for all videos and Onirama’s music video “Paraxeno Fili”, the project’s anthem, directed by White Room.
The campaign was very succesful and won three "Ermis" advertising awards and two Social Media Awards
Kissing techniques: https://www.youtube.com/watch?v=_6TdFs-ViwY
Onirama video clip: https://www.youtube.com/watch?v=2gVReBQKqMY
The Power of a Kiss 2015 Campaign