What We Did: Logo & Identity Design
The name and design concept are based on the old Japanese myth of the Three Wise Monkeys, which “See no Evil, Hear no Evil, Speak no Evil”. Although, in this case, the monkeys “See Everything, Hear Everything, Speak about Everything”. That is the one thing that makes an advertising company successful: To be always aware of new trends, new ways of expressing the needs of the client and adapt to the current uses of technology and media. For the Monkeys’ business cards, one monkey from the logo was used for each of the founders’ card. In case you were wondering why there are only three monkeys, the fourth one is the client.